Engagement Articles

How do energy consumers view the utilities that serve them? They’ve had an opportunity to appreciate the essential service their utility provides and utility employees’ efforts to ensure access to reliable energy during the coronavirus crisis. Public perception of...

Solar energy prices have seen a sustained decrease – it once cost 20 times as much as coal to generate the same amount of energy with solar panels. However, the price dropped by more than 90 percent and is now comparable to fossil fuels. Solar distributed energy...

Energy consumers want engagement and for utilities to provide solutions. As the industry goes through a rebranding period, many energy providers are looking to utilize their own expertise and resources to expand their offerings in synergistic ways. Position Yourself...

When an energy consumer reaches out, they want to speak to someone who is friendly, knowledgeable and can help them navigate their problem. A good customer service line experience will soon overtake price and product as the key factor in customer choice. When a...